Five Tools That Will Help You Drive Traffic to Your Website
- All our marketing is hard. How do you increase your traffic with so many things out there from paid advertising to Seo, to social media marketing, to content marketing?
- There are so many things that you can do. How do you know what ones to leverage first to grow your traffic?
Today I'm going to share with you five tools that can help you increase your traffic.
So no matter what you want to go after, whether it's social media, marketing, content marketing, paid advertising, etc.
Search Engine Optimization Tips
I'm going to give you five tools that you should be using to grow your traffic.
Ahrefs.com
- The First Tool is Ahrefs.com. A trust Is a tool that you can use. You put in a competitor url and it'll show you where they get their search traffic from.
- So one of my competitors is search engine watch.com. I put it in there. I go into the sidebar, I click on their organic traffic and it'll show me all the pages that they're getting traffic from and the keywords that are driving them.
- What are their most popular pages is on seo basics. So I take this page, I clicked through, I go to their website, I now can create similar content for my website.
- I know that this page is getting a ton of google traffic and if I write a better post in there and then I email all the people that are linking to them.
- The Ahrefs.com also shows you all the backlinks that webpage has and his linking tool will get you more links and increase your rankings.
- So that's a first tool that you can use to grow your traffic.
Buzzsumo
- The second tool is Buzzsumo. Ahrefs is great to increase your google traffic, but on the other hand is great to increase your social traffic.
- Let's say you type in online marketing, it'll show you all the popular posts based on social shares. They get traffic from facebook, twitter, pinterest, etc.
- Now you can take these articles and write better ones. So there's a tech crunch article that talks about how google analytics ruined online marketing.
- where you can talk about how google analytics save online marketing, and you can break down in more detail on how google analytics has made marketer's lives easier.
- And how it does wonderful stuff for marketers, saves companies money, and it's amazing tool. Once you do that, you go to buzzsumo.com.
- You click on view shares, it shows you all the people that share that article on twitter.
- If you don't have a paid buzz sumo account, no worries. Take that original techcrunch url.
- Go to twitter search feature, type in that url, and you'll show you all the people that tweeted it out. You hit up each of those people and you beg them for a tweet.
- In essence, you're googling trying to find their emails, shooting them an email, trying to convince them to tweet out your article.
Google Search Console
- The third tool is Google Search Console. If once you add your site to google search console, it'll show you all the errors your site has from four for errors to pages not working right to href link issues.
- Whatever it may be, google will show you those issues and errors through Google Search Console. Fix them. It'll take a long time. Go through them one by one pixel, you'll get more traffic.
SEMrush
- The Fourth tool I have for you is SEMrush. The cool about semrush is it shows you all the keywords that your competition is paying for, so if you put in a competitor url such as amazon.com, it'll show you all the paid keyword that amazon is bidding for.
- If they are competition, you know that if they're continually paying money for these keywords, they drive traffic, so you should go after these keywords as well.
- You can go after them from a paid perspective or organic perspective. Either way, you know they're high converting keywords because no one continually pays for keywords that they're losing money on.
UberSuggest
- The fifth tool that you should start leveraging is called UberSuggest, so you go to ubersuggest.io, and you type in any phrase or keyword.
- They don't give you a laundry list of other relevant keywords that people are searching for. It's taking the data from google suggests.
- What google suggests is, is when you type in a word or a phrase within the google search box, have you ever noticed that? They give you other suggestions.
- Those are suggestions based off of popularity. Ubersuggest breaks you down a whole list of them, so you know to integrate those keywords within your content.
So if you use those five tools, you will start generating more traffic today.
